Sponsor pricing
Founding sponsor packages for reaching AI-native developers during verified terminal wait states.
$250 platform fee
- 1 sponsor line
- Basic impression and click reporting
- Fraud-reviewed delivery
- Rollover for undelivered inventory
$500 platform fee
- 2 sponsor lines
- Category targeting
- Weekly reporting
- Click reporting
- Fraud-reviewed delivery
- Rollover for undelivered inventory
$1,500 platform fee
- Category priority
- Creative testing
- Launch co-marketing
- Agent recommendation beta access
- Weekly reporting
- Rollover for undelivered inventory
Developers receive 70% of verified media spend. WaitLayer keeps 30% of verified media spend and may charge separate platform fees for campaign management, reporting, fraud review, compliance, payout operations, and network operations.
Reserve a founding slot
Not ready for a full campaign? Reserve a founding sponsor slot with a $500 deposit. Your deposit is credited toward your first campaign. Campaigns launch after creative approval and eligible inventory availability.
Reservations are confirmed by the WaitLayer team after creative review. No charge is taken on this form.
Transparent economics
Developers receive 70% of verified media spend. WaitLayer keeps 30% of verified media spend and may charge separate platform fees for campaign management, reporting, fraud review, compliance, payout operations, and network operations.
- 01Sponsor funds media spend
- 02WaitLayer verifies eligible delivery
- 03Developer receives 70% of verified media spend
- 04WaitLayer receives 30% of verified media spend
- 05Platform fees are separate from media spend
Common pricing questions
Can I buy one-off campaigns?
Founding sponsorships are reserved as monthly packages so we can guarantee creative review and rollover. One-off campaigns may be offered after launch — tell us your timing in the sponsor form.
What happens if inventory underdelivers?
Undelivered verified impressions roll forward as credit. You are billed for the package, but media value that is not delivered is carried into the next eligible window rather than lost.
Can I pause a campaign?
Yes. Founding sponsor campaigns can be paused between flights. Remaining verified media value is preserved as rollover credit.
Can I target by programming language?
No. WaitLayer never targets by source code, prompts, repo contents, or dependencies. Targeting is limited to agent surface, coarse region, and self-declared developer or campaign category.
Do developers really get 70%?
Yes. Developers receive 70% of verified media spend allocated to their eligible impressions. WaitLayer keeps 30% of media spend; platform fees are separate sponsor fees.
Are clicks priced separately?
Pricing is impression-based (CPM) at launch. Clicks are tracked and reported, and click-based pricing may be introduced later for sponsors who prefer it.
Do you support CPA pricing?
Not at launch. We start with verified CPM so delivery is provable without exposing developer work. CPA-style models may follow once attribution can be done privately.